Principle Studios is seeking an experienced product designer who can guide and lead our product design. First, let’s talk about what this role isn’t: It is not a research role. It is not a dev role. And it is not a web design position. But this role is for someone who loves product design. If strategizing and designing the best way to pull a user through a customer portal or complex form brings you joy, keep reading!

This position is for a creative “doer”. While you have the skills to lead and manage, execution is still at the heart of the matter. You have a tried and true process to bring ideas from iteration to fulfillment. You love leading clients on the journey to design their products. And you also love leading other designers to make these designs come to life.

The right person values collaboration as our creative team thrives on bringing all ideas to the table. And most importantly, you only want to be part of a company culture that cares about being good people because you are a good person.

About Principle Studios

Principle was created as a lifestyle design and technology consultancy. Its goal is to prove that caring for our customer’s needs, caring for our community, and caring for our team’s well-being are not mutually exclusive. So what does a lifestyle agency even mean? It means that we’ve established a different norm within our agency. The life in lifestyle refers to the fact that we really do want you to have a life outside of work. Don’t misinterpret that. We value exceptional work, but we also value having an exceptional life.

We will forever be remote but we have tons of collaboration. Principle doesn't have a strict top down culture, and we have a strong mentor program with good growth opportunities. We offer competitive salaries and great benefits. We have a kind supportive culture and have created opportunities to give back to your community. (see our Love in Action project on our website)

Diversity fuels our spirit. We have a commitment to inclusion across race, gender, age, religion, identity and experience that drives us forward every day.

Come on… we have a heart as a logo.

Your Work:

  • Work cross-functionally with the Principle design and engineering teams as well as our clients to create high-performing, beautiful products that solve problems.
  • Collaborate with the Product Manager to write user stories and product requirements.
  • Be the architect of high-quality user experiences.
  • Create holistic design solutions from UX to visual design.
  • Center conversations on the user perspective to add unparalleled value to product design.
  • Guide and Illuminate.
  • Coach other designers on the product design and process. You are the product design oracle at Principle.


  • 5+ years of experience in an individual contributor role on a product design team preferably for both B2B and B2C clients.
  • Experience collaborating with diverse teams and clients.
  • Versed in partnering with product managers and engineering teams to generate strategy and process for product features.
  • Experience with creating prototypes to explore and present design solutions.
  • Exceptional attention to detail. You are good with typography, composition, imagery, iconography, and color.
  • Stellar written and verbal communication skills.
  • Deep knowledge of how to create usable, accessible, and scalable modular designs.
  • Experience working, creating design systems, and collaborating in Figma or you can quickly transition to Figma because you do that in Sketch or similar.

Although this job is remote, candidates must be in the United States to work. Unfortunately we can not sponsor work visas at this time.

Principle Studios provided the following inclusive hiring information:

We are an equal opportunity employer and considers all qualified applicants equally without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability status.

Send your resume or portfolio to to apply.

So what kind of people are we trying to be? Great question. At Principle, we are:

Kind - Quite simply, we strive to always be kind. To show kindness in how we speak to each other and to our clients. We are patient with irrational demands, and try to approach problems with hope instead of pessimism.

Generous - We never try to get by with the minimum. Whether it’s our work, our compensation, or our company policies, we go above and beyond wherever possible. We give generously of our time (to each other), our talents (to our clients), and our resources (to nonprofits that we support).

Honest - We believe that the best results come from collaboration, and for true collaboration, there must be open and honest feedback. While this can sometimes be difficult and awkward, the goal is for it always to be done in kindness (see point 1) with the goal of improvement. Whether it’s improvement on our work or our own character, we always want to be better.

Curious - We like to try new things. Sometimes they work, often they don’t… but we’re always looking for a new way to improve. We explore original ways to get from A to B, and we keep up with the latest and greatest (as well as the futures) of our disciplines.

Celebratory - We love having fun, and we love having fun together. We recognize wins (big and small) and we’re thankful for each other. We look for ways to encourage each other, and call out our peers for their hard work and unique talents.

Humble - Part of being honest (point 3) is knowing and admitting when we are wrong. This is completely ok, and we encourage it! We recognize that none of us live by these principles all the time - it’s an aspirational list. We’re a team of imperfect people who lean on each other to grow. We believe that we can accomplish far more together than we ever could on our own.